CanadianSME Small Business Podcast

Travel Smart, Grow Big: SME Strategies

Episode Notes

Welcome to the CanadianSME Small Business Podcast, your trusted source for practical advice and strategies tailored to Canadian entrepreneurs. I’m your host Maheen and today we’re diving into a crucial topic for small and medium-sized businesses—business travel optimization.

In 2021, small businesses employed 10.3 million Canadians, accounting for 63.8% of the workforce. This underscores the vital role SMEs play in driving Canada’s economy. Yet, managing business travel effectively remains a challenge for many.

Joining us today is Kate Norris, Global Director of SME Strategy for IHG Business Edge at IHG Hotels & Resorts. With over 25 years of experience in the hospitality industry, Kate is a thought leader in helping SMEs streamline their travel strategies to save time and money while boosting productivity.

Key Highlights:

1. The Importance of Travel for SMEs:
   • How face-to-face interactions fuel growth and business relationships.
   • Balancing travel needs with financial constraints in today’s economic climate.
2. Minimizing Travel Expenses:
   • Practical tips for cost-saving, including supplier relationships and loyalty programs.
   • Leveraging tools and partnerships like IHG Business Edge to reduce travel costs.
3. Efficient Travel Planning:
   • Simplifying travel arrangements for time-strapped business owners.
   • Real-life examples of SMEs benefiting from streamlined travel solutions.
4. Securing Favorable Agreements:
   • Strategies for SMEs to negotiate better deals and partnerships despite limited budgets.
   • The importance of building strong supplier relationships for long-term benefits.
5. IHG Business Edge Partnership Program:
   • Overview of new features and benefits for SMEs in Canada.
   • How the program helps businesses save money, manage travel more effectively, and access exclusive perks.

Special Thanks to Our Partners:

• RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.html
• UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWA
• IHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSME
• Google: https://www.google.ca/

For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!

Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.