CanadianSME Small Business Podcast

The Power of Trust: How Top Companies Build, Manage and Protect It

Episode Notes

Many believe trust is an ambiguous feeling, an intangible benefit, a vague attribute earned by leaders with long histories. It’s not.  Trust is a leadership imperative. Worldwide, the pandemic has changed how we live, how we learn and how we work. It’s been the ultimate level setter. Says Natalie Doyle Oldfield, author of The Power of Trust: How Top Companies Build, Manage and Protect It, and founder of Success Through Trust.

Natalie has been recognized five times as one of the World's Top Thought Leaders in Trust by Trust Across America and was recently awarded a Lifetime Achievement Award.  She has written articles for Forbes, Hospitality Upgrade, and Medium and published academic peer-reviewed articles.  Her book, The Power of Trust: How Top Companies Build, Manage and Protect is included in the curriculum in business programs including Dalhousie University Rowe School of Management and at Queens University Smith School of Business.

In this podcast, Natalie shared some highlights of her most recent ‘Blueprint for 2021: Business Outlook’ report that identifies key business priorities that will help privately held and family-run businesses succeed in 2021, she also shared some strategies that female business owners can implement today to transform the customer experience in a virtual world.