CanadianSME Small Business Podcast

Empowering Entrepreneurs: The Financial Literacy Journey with Xero

Episode Notes

Welcome to the CanadianSME Small Business Podcast! In this episode, we explore the critical topic of financial literacy and its importance for small business growth and sustainability. Financial management can be a challenge for many small business owners, and today we’re joined by David Emmerman, Head of Enterprise Sales-US at Xero, to shed light on how financial literacy can lead to better decision-making and long-term success.

David brings nearly two decades of experience in accounting and financial management. At Xero, he leads initiatives aimed at consulting the largest accounting firms and empowering small businesses with cloud accounting solutions. His insights will help entrepreneurs navigate the complexities of financial management.

Key Highlights:

A special thank you to David Emmerman for sharing his expertise on financial literacy and helping small businesses thrive in today’s economy!

Shoutout to our sponsors for more information find their links below:

RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.html

UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWA

Constant Contact: https://www.constantcontact.com/landing1/new-marketer?utm_campaign=canadiansme&utm_medium=sponsorlogo&utm_source=brand   

IHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSME

Google: https://www.google.ca/

Don’t forget to subscribe to the CanadianSME Small Business Magazine at www.canadiansme.ca for more insightful episodes that empower your entrepreneurial spirit!