Welcome to the CanadianSME Small Business Podcast, hosted by Kripa Anand. Today, we’re diving into the crucial topic of online reputation management and how leveraging customer trust can significantly boost your growth. As online reviews heavily influence consumer decisions, we’ll explore how to build a stellar online presence and turn satisfied customers into loyal brand advocates.
Joining us today is Mo Daouk, VP of Marketing at NiceJob, a reputation marketing platform that helps service businesses grow through the power of trust. Let’s discuss why online reputation matters, how to avoid common pitfalls, and how new tools like AI replies can revolutionize customer engagement.
Key Highlights:
1. Why Online Reputation is Essential for Service Businesses: Mo explains why a strong online reputation is a must for growth and customer decisions.
2. Common Mistakes in Reputation Management: Learn about the biggest mistakes businesses make and how to avoid them.
3. Using Social Proof to Win New Customers: How businesses can use reviews to actively attract new clients.
4. The Impact of Responding to Reviews: Why responding to reviews—both positive and negative—is key to building trust.
5. AI Replies and Get Repeats: Mo shares how NiceJob’s new features help businesses save time, improve engagement, and turn first-time clients into repeat customers.
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Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.