CanadianSME Small Business Podcast

AI, Branding, and the Future of Marketing: Insights from a Trailblazer

Episode Notes

In this episode of the CanadianSME Small Business Podcast, we delve into the transformative impact of AI on marketing, the enduring importance of branding, and the decline of traditional B2B demand generation practices. Our guest, Ryan Burgio, Co-Founder and Managing Director at Stryve Digital Marketing and Co-Founder of Gambit Technologies, brings his wealth of experience in scaling marketing campaigns and building innovative platforms to the discussion.

Key Highlights:

• AI in Marketing: How businesses can leverage AI to revolutionize their marketing strategies.
• Branding in the AI Era: Why strong branding remains the ultimate differentiator in a tech-driven world.
• The Evolution of B2B Marketing: Understanding why traditional demand generation is becoming obsolete and how to adapt.
• Entrepreneurial Ventures: The story behind Gambit Technologies and AskStryve, and the lessons learned from building tools that bridge innovation with practicality.
• Advice for Entrepreneurs: Key strategies for navigating legacy-dominated industries and fostering digital transformation.

Special Thanks to Our Partners:

• RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.html
• UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWA
• Constant Contact: https://www.constantcontact.com/landing1/new-marketer?utm_campaign=canadiansme&utm_medium=sponsorlogo&utm_source=brand
• IHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSME
• Google: https://www.google.ca/

For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age! 

Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.